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Welcome to Strategyn UK

Strategyn UK provides Global 1000 firms and others with the world’s most advanced innovation process – as well as the education, software tools and the support needed to make it part of their operating DNA.

Since 1991, Strategyn has developed, refined and patented a powerful approach to innovation called Outcome Driven Innovation® (ODI). It is the subject of numerous articles in the Harvard Business Review and MIT’s Sloan Management Review, and was voted one of the “Best Business Ideas of 2002” by HBR.

Using the ODI methodology, we’ve helped clients such as Microsoft, Johnson & Johnson, 3M, John Deere, Ingersoll Rand, Colgate-Palmolive and Advanced Medical Optics manage their innovation efforts, resulting in:

• Increased revenue growth for our clients;

• Lower development costs;

• The ability to get products and services to market quicker;

• Successful entry into new markets; and

• The alignment of cross functional strategies (marketing, R&D, sales, etc.)

We can do the same for your business. Using our end-to-end innovation programme, we can help put an end to the 70 to 90 percent failure rates that have plagued companies for years. With Strategyn UK, you’ll develop confidence in your innovation efforts because you’ll have the right theory, tools, education, support and metrics you need to get the job done.

If you are responsible for creating a corporate innovation program or responsible for core or new market growth, Strategyn UK’s innovation consultants will customize an innovation program that will ensure your success.

To learn more about Strategyn UK’s powerful innovation process, download the paper authored  titled, What is Outcome-Driven Innovation?