Training
The Strategyn Institute educates and trains would-be and seasoned practitioners interested in partnering with us to bring Outcome-Driven Innovation® to their organizations. Whether you choose a one-day program at your business or a comprehensive week-long course of the Strategyn Institute, you’ll learn how our patented process works, how it applies to market growth strategy, and how it can help your organization succeed.
Our program features lectures, interactive discussions and simulations. We take theory and show you how it applies to your organization. You’ll learn how ODI dramatically improves a company’s ability to achieve core market growth, create new markets, pursue disruptive strategies and streamline internal business processes.
Lance Bettencourt, PhD, a former professor of marketing at Indiana University, leads the Institute. He is an expert in product and service innovation, marketing strategy, and research design and analysis. He is assisted by our most experienced Strategy Advisers, who bring their own diverse backgrounds and knowledge base.
